AgriSafe Design Portfolio by Zetagram

Zetagram (formerly Infiniti) has provided professional design services in County Mayo for AgriSafe:-

For more information contact us to arrange a free design and marketing advice consultation.

AgriSafe logo design AgriSafe logo application on van AgriSafe brochure catalogue and business card design AgriSafe catalogue layout design




Kilkelly, County Mayo, Ireland



AgriSafe was a small, independent start-up, farm safety signage business based in Kilkelly, County Mayo.

AgriSafe provided cost-effective safety signage directly to farms located in the west of Ireland area; including Mayo, Sligo, Roscommon and Galway.

The initial brief to Zetagram* by the client was to develop a brand name and corporate identity to establish the business, and to inspire customer confidence when a representative visited their farm.

With no budget for in-depth brand name development and research, Zetagram kept the process simple by suggesting the business name AgriSafe as it was unique and had an available dot-IE domain.

To cost-effectively create a logo motif arrangement, Zetagram disassembled the graphics from a selection of farm safety signs and recomposed them in a scene representing various aspects of farming life.

This layout was complemented by a solid, slab serif font and designed to be economically produced in standard cut-vinyl colours for signage and fleet graphics.

For the business card and and the product catalogue, the vector graphics were combined with retouched stock photography to give the corporate identity a more relatable tone.

The catalogue content and sizing system were developed by Zetagram to aid in the simple ordering of signs, to be informative and to act as a 'silent salesman' when presented directly to the farmer.

*Formerly known as Infiniti.