Zetagram (formerly Infiniti) has provided professional design services in County Meath for Loughcrew Bespoke.
Loughcrew Enterprises was an already established high-end kitchen and interiors restoration/renovation service based in County Meath.
The client originally approached Zetagram* to design vehicle graphics for a new van, but after an initial consultation it became clear that we would also need to address the brand to better present the level of the service provided.
After the first round of brand name development suggestions, Loughcrew Bespoke was chosen, and a brand design was commissioned.
The solution developed by Zetagram was to mimic a wax seal or crest in order to project a sense of quality. The strength of this design was that it could be applied simply and consistently across a wide range of marketing material.
For the van design, a 'less is more' approach was taken, using the white clean lines of the new van. A simple, vertical ribbon of blue was applied to each side of the vehicle, prominently featuring the crest and new brand name.
*Formerly known as Infiniti.